THE GIRL, THE MYTH, THE COPYWRITER.
It takes about 45 minutes for my purple lava lamp to start flowing. It takes, on average, 4 times of hitting snooze for me to wake up in the morning. It took 5 google searches 3 attempts to make the perfect carrot cake. It takes all 7 of my friends to text back one boy, and it has taken me 25 years (and counting) to do a backflip.
Great things don’t come the first time around. When I work, it takes an open mind and a constant motor to keep pushing until I find an idea that absolutely nails it. I go until I hit that head-turning, mind-blowing, walk-on-water idea.
And then we go from there.
